Thursday, October 4, 2007

McDonald's Mania.

So once again I'm bringing up the topic of the whole "writing a journal online for anyone to see is new for me" I find it so fasinating that anyone can read my words, No matter where their from. It's definatly interesting.
So this week in Media studies we have talked about McDonalds advertising and their role in "pop culture". There is no denying the fact that McDonalds is unbeatably the world's leader when it comes to fast food industries. McDonalds has clearly swept the world as it progresses further and further until eventually there will be a McDonalds on literally every street corner. In media studies class we even witnessed a first hand account of a sublimital message that "went wrong". Obviously that familiar Golden arch was meant to be there but just wasn't done properly.
While reading an article during class about the McDonalds mania, It stated that McDonalds has become like a religion. It's gotten to the point where something such as a greasy resturant,with hamburgers made of "Godknowswhat" is being COMPARED to something so sacred and holy such as religion, and the most Infuriating component is that It's true! Religion is based on rituals and practices and McDonalds does not fall short of that.
In pratically every McDonalds the colours are the same and familiar, the furnature and menus are the same and familar, people stand in lines and wait their turns. It all becomes very ritual-like, which provides a certain comfort for McDonalds customers. To say the Least this week has been interesting and I enjoyed talking about pop culture.

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